Services for Associations and Member Organizations

	IS YOUR ORGANIZATION A CANDIDATE FOR A SUCCESSFUL INSURANCE PROGRAM?
	We have developed a profile of membership organization characteristics that result in successful member benefit programs. This profile is not based on theoretical research, but on actual experiences with membership organizations of all sizes and types. Generally speaking, these are the characteristics of associations that enjoy the highest levels of success with our member benefits programs. Does your organization fit this profile?

	Business organizations with 500 to 5,000 member firms Individual Membership Associations with 1,000 to 50,000 members Associations with a homogeneous membership (all members in the same industry) Franchisees who have large numbers of “unbenefited” employees Business Associations whose member firms average fewer than 50 full-time employees Associations that have a history of providing formal education programs for members Associations that have credentialing and certification programs for members Associations with a record of lobbying accomplishments for their members Associations with a successful buying co-op or group purchasing program Associations with a professional management staff or association management firm Trade associations primarily comprised of non-unionized employers

	VALUE ADDED SERVICES
	When you select WORLDWIDE as your benefits vendor we become an extension of your association or HR department. Unlike many brokers, we take time to learn everything that we can about your industry and the unique challenges facing your members or franchisees. We assign licensed, dedicated associates on our staff to work exclusively with your people. It is the job of these senior account managers to learn the “ins and outs” of your industry and to develop customized solutions and strategies for your constituents. Our Marketing Staff also provides educational materials on insurance and risk management topics of interest to your members. These materials are in the forms of newsletter articles or pamphlets and they are available for print or online publication. Editorial content is designed to help your members become smarter, well-informed insurance buyers. These materials can be published in the name of your association, thereby adding to the value proposition of the dues required for membership in your organization.

	INTEGRATED MARKETING STRATEGY
	Our association clients are pro-active in the introduction, marketing and promotion of our benefits programs. With your help, our staff will develop a marketing plan for you that incorporates traditional and electronic marketing activities. We realize that certain organizations are sensitive to the ways in which their members are contacted, so we work with you to arrive at just the right combination of communications methods.

	Our most effective programs combine all of these marketing techniques:
	Outbound “Welcome” Telephone Calls (with your permission) Direct Mail E-mail Broadcast Display Advertising Editorial Contributions to Your Newsletters and Magazines

	Our in-house web development team will create a special online experience for your organization, linking pages to your website or creating a new site devoted entirely to benefits and insurance education. Your web pages will be filled with many of today’s most popular features:

	Quote Online/Apply Online for Many Plans Frequently Asked Questions Glossaries of Terms Informational Links and more…